Taylor Swift dominated 2024, securing her place as the world’s top artist with a groundbreaking 5.6 million sales of her album The Tortured Poets Department, according to the International Federation of the Phonographic Industry (IFPI). This marks Swift’s historic fifth time — and third consecutive year — as IFPI’s biggest-selling global recording artist, making her the most awarded performer since the accolade was introduced 12 years ago.
Swift’s latest album led four key IFPI charts: global album, global vinyl album, global streaming album, and global album sales. The Tortured Poets Department outperformed competitors on the global album sales chart, with K-pop group Enhypen’s Romance: Untold taking second place with 3.4 million units.
Swift’s record-breaking Eras Tour, the first to surpass $1 billion in revenue, reignited interest in her discography, with past albums like 1989 (Taylor’s Version), Midnights, folklore, and evermore securing top spots in IFPI’s vinyl and streaming album charts.
Drake secured second place on the global artist chart, followed by Seventeen, Billie Eilish, and Stray Kids, with Zach Bryan and Sabrina Carpenter making their debut in the Top 10. IFPI chief executive Victoria Oakley praised Swift’s monumental year, noting her unmatched global fan connection and her ability to dominate across multiple formats.
The year also saw notable breakthroughs in the global streaming album charts, with artists like Noah Kahan, Benson Boone, Chappell Roan, and Teddy Swims making waves. Meanwhile, K-pop continued to dominate global album sales charts, underscoring its ongoing influence in the music industry.
Source: Swifteradio.com
