Now Book It, the leading hospitality reservation platform in Australia and New Zealand, has officially launched in Canada in partnership with its Montreal-based parent company, Valsoft Corporation. This expansion marks a significant step in its mission to become a global leader in hospitality solutions, empowering venues worldwide to enhance efficiency and profitability.
As the demand for seamless reservation technology grows in Canada’s $112 billion restaurant industry, Now Book It provides a commission-free platform for bookings, events, and gift cards. The software offers AI-driven innovations, including Sadie™, an advanced phone agent that automates restaurant calls and integrates phone bookings.
Craig Joel, CEO and Founder of Now Book It, expressed enthusiasm about entering the Montreal market, a city renowned for its vibrant dining scene. “We are proud to support the hospitality industry with intuitive solutions that put control back in the hands of restaurant owners,” he stated.
Now Book It’s restaurant management suite features table reservations, floor plans, waitlisting, and marketing integrations. By prioritizing customer data ownership, the platform ensures that restaurants retain control of their guest information, a key differentiator in the competitive reservation software market.
Mitch Bourassa, Executive Vice President of Operations at Valsoft, highlighted the company’s commitment to innovation: “Now Book It is setting a new standard for restaurant technology in Canada, combining best-in-class AI solutions with a customer-first approach.”
Now Book It currently serves over 11,000 restaurants worldwide, focusing on sustainable growth and operational efficiency. With its official launch in Canada, the company continues to revolutionize restaurant technology while maintaining its core value—keeping customer data in the hands of business owners.
Source: Swifteradio.com
